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London Collections: Men with Johnnie Sapong

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The seasonal fashion frenzy that is London Collections: Men took place this January putting the worlds spotlight on mens style. Iconic session stylist Johnnie Sapong shares some back-stage tips from his Oliver Spencer show.

STYLE: Swept back with flattened sides and back.

GET THE LOOK: Prepare hair with Toni & Guy Hair Meets Wardrobe Prep Heat Protection Mist followed by Prep Volume Plumping Mousse. To make sure product is evenly distributed, run through with the Kent SPC83 Rake Comb (RRP 2, www.kentbrushes.com).

Next take a hairdryer and the Kent KS51 Vent Brush (RRP 7.75) and work in volume and body, brush hair away from the face, flattening the sides and back.

Massage a bar of dove soap and water into your hands, then once a lather has formed, work the soap into hair to add texture and hold. The soap also gives the hair a matte finish enabling you to achieve a tough punk edge ( la The Clash). Finish by styling hair with the Kent A 9T Large Comb (RRP 4.60) and a mist of hairspray.

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