Earlier this month MB dropped by Shoreditch hang-out, the ACE Hotel, to find out more about the man behind newly launched men’s grooming range V76. Vaughn Acord is the son of a barber and an NYC salon owner with an obsession for men’s style. MB loved the message of manly empowerment…Vaughn talked about the role barbers play in helping men feel ready to face their day and leave handsome and refreshed. Plus he urged barbers to value themselves and trust in the talent of their hands. It’s those hands that deliver the difference to their clients’ day. The V76 range includes dual purpose products that perform with premium scents that evoke a more sophisticated time. Vaughn isn’t much into trends but into make every man look their most handsome selves. The model looks on show did just that with loose length, defined curl and one show stopping ‘fro.
V76’s four ranges in the ranges takes a modern approach to formulations, ingredients and performance named Well Groomed, Boldly Barbered, Face Forward and Gifted Man (coming soon).
Alastair Gourley, Managing Director of Creative Culture Brands said: “V76 by Vaughn is a well thought-out, complete grooming line for men, appealing to all, celebrating diversity in the market.”
For information on using V76 by Vaughn uk@v76.com +441442248104
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