Male Hair Loss Tackled By New Grooming Brand

Dense is a new, multifunctional range of men’s grooming products which combine active ingredients to prevent and reduce male hair loss, whilst offering styling solutions. Backed by science and innovation, the range has been formulated with help from the team behind Juvida – who were voted Global Health and Pharma’s Most Trusted Hair Transplant Clinics in the UK.

The range includes the Daily Densify Shampoo, Active Densify Salt Spray, Active Densify Styling Paste and Active Densify Hair Vitamins.

Containing a combination of pharmaceutical, botanical, biotechnological and herbal active ingredients, all products are formulated with scientific data and knowledge, offering benefits such as:


–          Activate hair follicle regeneration

–          Increased hair density

–          Decreased hair loss

–          Repaired and conditioned hair fibre

–          Improved hair strength

–          Stimulated and improve scalp condition

–          Repaired and conditioned scalp


Hair loss in the UK is estimated to affect 6.5 million men, with many experiencing hair thinning in their 20s and 30s. Still a somewhat taboo subject, Dense has two main aims – to provide a revolutionary range of tried and tested products that combine the convenience of styling with hair maintenance and improving volume and density, and to help drive change and reduce the stigma surrounding hair loss.

Having been involved in the early trial stages of Dense, Ollie Foster, co-director of Number 47 Barbers in Chester and lead educator with The Great British Barber Bash, said: “Having experienced the physical and mental effects of hair loss and having had a hair transplant several years ago, I understand the emotional impact this has on men.

“I was introduced to the team behind Dense at The Great British Barber Show in Liverpool a couple of years ago. I was intrigued to find out what they offered on a personal level. Having been asked to trial the products, I can say with confidence that the results have been phenomenal.

“My hair transplant was a success, but I still wanted to achieve a thicker and fuller look in the crown area. A combination of the Daily Densify Shampoo, Active Densify Salt Spray and Hair Densify Vitamins did just that. I now use these products every day as part of my morning routine.

“Many clients talk to me about hair loss because I can speak from experience. For me, it’s about opening up the conversation and preventing hair loss. However, for those embarking on a hair loss transplant, the Dense range is amazing for thickening and filling out the hair in thinning areas.”

Mo, co-founder at Dense comments: “We have spent many years understanding the needs of clients who are experiencing hair loss in all its forms. Our insights and research tell us that prevention is key to gaining control. We’re so excited to unveil Dense to salons and barbers as a simple solution for male clients looking to maintain and promote hair growth, whilst still having the freedom to style their hair as they desire.

“We hope that industry experts will join us on our mission to try to remove the stigma around male hair loss, open up conversations around the taboo topic and help to instil confidence in those lacking due to hair thinning or balding.”