Fresha Transforms the Way Barbers Engage with Clients

Published 01st Aug 2023 by Josie Jackson
Marketing is more important than ever, and finding easy-to-use marketing tools that can keep you engaged with clients but also save your business time and money is key. To help barbers achieve this, Fresha has just added a campaign builder to its suite of marketing tools, allowing you to build and launch end-to-end email and text message campaigns from scratch.

With a simple drag-and-drop system you can create content, segment your audience, schedule your email sends and reach out to your clients via text message. Not only will all these things help you keep your clients informed, but you can do it all quickly, right from your phone.

This campaign builder is the newest update to Fresha’s subscription-free suite of barbershop management tools, and it enhances their already best-in-class platform. Read on to find out how the campaign builder can help you grow your business right now.

Drag-and-drop builder: This new marketing tool is the industry’s most powerful and intuitive drag-and-drop campaign builder. You don’t need specialised marketing knowledge to make it work for you, and it’s built with busy barbershop owners and staff members in mind. 

Free template gallery: The email builder comes with a free gallery full of templates you can use to send messages in minutes. Each template can also be edited to match your shop’s branding, so everything you send out is cohesive.

Emails and text messages: The unique, multichannel campaign function lets you reach clients with email-style content via text messages, or shorter, post-appointment thank you messages that’ll make your clients feel valued.

Simple retargeting: With the campaign builder, you can also retarget your messaging to get more value from your campaigns and reach even more people.

Campaign reporting: You can evaluate all of this activity with enhanced reports that’ll give you visibility of your success so far, and help you make decisions about future marketing activity.

Boosted bookings: Fresha Partners who use this suite of marketing tools have seen at least four times their ROI (return on investment) from email and text message campaigns. With this new tool, those results will only improve.

Fresha is constantly innovating, and this is just the latest addition to its ecosystem of features. That means there’s always more to come, so you can maximise your time and focus on taking care of your clients. Join 100,000 businesses globally taking barbershop management and client experience to the next level with Fresha – sign up now here.

Did you know that Fresha has been rated 'best' software for barbershop businesses by three Gartner organisations? You can find out more about this here.


This is a paid post in collaboration with Fresha.

Josie Jackson

Josie Jackson

Published 01st Aug 2023

Josie supports the team with content for the print magazine, website and social media channels at HJ. Having grown up in a salon environment (thanks to her hairdresser mum) and even working as a Saturday girl before getting her degree in English Literature, Josie feels right at home in the industry. Although she’s experimented with a few creative colour looks in the past, she always comes back to blonde, and loves all things hydrating and bond building.

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